A Nice Problem To Have

Got this in an email on June 10th concerning the class I am teaching on June 12th:

Due to overwhelming response our Wed. June 12 Business & Social Media SBC Seminar has been relocated to a larger computer lab.

Please see the attached flier with room change notation.

The instructor (copied on this message) and all students are being contacted about the change. If you have an opportunity to make this change on Channel 21, I would certainly appreciate it.

Much thanks,

Kathy

Kathy L. Almond, Director Small Business Center

Stanly Community College 141 College Drive Albemarle, NC 28001 Phone: 704-991-0182 Fax: 704-991-0327

kalmond7991@stanly.edu

I am teaching E-Marketing for South Piedmont Community College. The class will be in Room 102 in the Small Business Center at 4pm. Give Vince Holloman a call at 704-290-5222 to see if any seats are left. Let him know if you are interested in taking the class at a later date.

If you would like me to teach a class for your school or business the please contact me at 704-438-2910.

Thanks, Huck Huckabee BusinessAndSocialMedia.com 704-438-2910

South Piedmont Community College – December 9, 2009 Class directed by Huck Huckabee

The Social Media Revolution is here!

Are you ready?

Social Filtering – being able to align what publishers and advertisers want to show with what users want to see. Viral Marketing – using pre-existing social networks to achieve marketing objectives.

(viral – 1. a message intended to be spread     2. a virus) – three components – the message, the medium, the delivery.

1.The message – it must stick! 2.The medium – images, video, text 3.The delivery –email, instant message, telephone, etc.

Items we will discuss: Communication: Blogging -Posting on your blog site.

http://1000words.kodak.com/

http://openhouse.homegoods.com/

http://checkoutblog.com/

Micro-blogging – Twitter

http://twitter.com/huckhuckabee

http://twitter.com/homedepot

http://twitter.com/MyStarbucksIdea

Social Networking –

College students don’t email. They tweet about what they are doing and they send messages via Facebook

Facebook –

Greatest growth in the 35-49 age group. Over 200 million worldwide are logged in at this moment.

Facebook is an ideal medium for viral marketing.

Businesses are moving from a one sided “build it and hope they will come” model to a partnership with their target model.

LinkedIn –

a business-oriented social networking site. Founded in December 2002 and launched in May 2003

Other Social Media Collaboration

Wikis – Wikipedia

Social Bookmarking

Delicious Stumble Upon Google Reader

Multimedia

Flickr http://www.flickr.com/photos/huckhuckabee

YouTube Use Windows Movie Maker to edit your videos http://www.youtube.com/huckhuckabee

“Build it and they will come”

This doesn’t work in social media. Give them a reason to visit. Give them a reason to return.

Business learns what customers want

Yesterday – focus groups

Today – return communication from customers and potential customers

More accurate and less time to implement

My focus is currently on: 1.    My blogs 2.    Facebook 3.    Twitter 4.    YouTube

Monday night, South Piedmont, Monroe 6-9 pm Read the rest of this entry »